Getting Fresh!

I finally feel like I have made significant progress on my product redesign.  Late Monday night I had a break through with the design.  I wasn’t liking anything I had designed so far when I just sat down, watched the last tow Harry Potter movies and doodled this paradisaical doodle….

 

Then I used the Adobe Shape app to turn my doodle into a vector!

 

Next, I brought that vector into Adobe Illustrator where I was able to add color.

 

 

For my first draft I tweaked a few things and added more text.

 

Final Draft:

After getting critique and adding the rest of my text I was able to clean up my design a lot.  I ended up just creating a solid pattern in Illustrator of the flowers and designs.  I got rid of my hand drawn title because it felt off. Adding the gradients was just an experiment, but I actually love how they look.

 

Product Photography:

This afternoon I went to Alphagraphics in Rexburg and they were able to print my label on sticker paper and put it on my container for me! It was so much easier than I had expected.  The final product looks beautiful! My friend, Doug, and I just took product shots and I still need to go through and edit them.  I was able to get photos of the old product and photos of my redesign.  Here is a photo I snapped with my phone to show how it looks so far.

What’s left?

Now I need to complete the style guide that will accompany the product so that anyone could reprint and have the blue prints for my design. I also need to create an advertisement for the product with some of the photos I just took.

Timeline:

3 Nov – Sketch layout design and logo design

7. Nov – Design created in Illustrator

20 Nov – Packaging design completed

21 Nov – Create the product with new box design

21 Nov – Product photography

23 Nov – Ad created & book layout started

24 Nov – Book layout complete & printed

24 Nov – Final product all designed and ready to go

30 Nov – Video Presentation and final blog post.