Creating a personal brand.
This fall semester I am in an advanced visual design class that is going to be extremely fun! For our first project I get to create several personal logos and then narrow it down to one sweet logo. I’ve created a Pinterest board (Lush Logos) with many logo ideas that inspire me.
I found this logo on Behance.net and it was designed by a Russian fellow named Ivan Bobrov. He created a whole bunch of animals and birds like this.
I really like text and icon logos. I picked this bird as my favorite because I love the simplicity, style, and colors. It’s kind of intense, but a sweet little logo. I would love to create something like this that represents my personality, my photography, and my design.
Some of the other logos I pinned consisted of initials or combinations of icons and text. I like these as well because they are simple, clean, and would work well for a watermark. I take a lot of photos so I want a logo that will work on top of an image.
Social Media Survey:
To help out with learning more about myself, I conducted a survey on Facebook and asked my friends what words and ideas came to mind when they think of me. It kind of sounded like I was asking for a self esteem boost, but it was helpful in collecting ideas that represent myself.
A lot of the words people used I wouldn’t have used myself. Mainly because I am my harshest critic and I don’t always see what the world around me sees. People used words like: babe, vibrant, colorful, classy, caring, thoughtful, confident, saucy, hard working, dedicated, fun, energetic, active, kindhearted and much more!
Target Audience:
I am really interested in working for a design firm or on some corporation’s marketing team. I want to become a professional and work with professional people. In this case, I need a professional looking logo that relays my energetic, creative side while being classy and elegant at the same time.
Project Timeline:
Here is what needs to happen to create this awesome sauce logo!
- (19-21 Sept) Sketch at least 30 logos
- (21 Sept) Get feedback
- (21 Sept) Simplify sketches (3 designs)
- (22-23 Sept) Create vector versions of sketches with color schemes
- (23 Sept) Get feedback
- (24 Sept) Implement the feedback
- (24 Sept) Get more feedback
- (25-28 Sept) Finalize and iron out any remaining issues
- (29 Sept) Have one killer logo! (That I present)
This is going to be a blast, so keep an eye out and soon you’ll see what I come up with!